Brief
We were successfully awarded a 3 year contract for Hexagon Housing Association’s quarterly residents’ newsletter, Home News. The newsletter is distributed to 4,000 residents and was re-designed to better suit the needs and opinions of the readers.
Solution
We introduced different colours to differentiate topics of interest and worked with a larger font size at the request of the residents’ readers panel – from whom we take our guidance and feedback for future issues. We’ve identified future saving on the distribution costs of the newsletter, and do a digital version by eshot too.
Result
The newsletters have been well received by residents and we have also refreshed the look and feel of “The Next Generation”, aimed at 14-19 year olds. “I think you have done an amazing job and I really like it. This is how I always have envisaged the magazine” Andre Peters, Hexagon